Frenemies

by Feb 9, 2021

POV

An ensemble, employee-level workplace POV inside a newly merged recording company, where the owners are happily in love but everyone else is still at war. 

Story Engine

Every episode spotlights one fresh battleground created by the merger:

  • Volume-driven growth team vs relationship-driven boutique team

  • A “meme of the week” that becomes the episode’s narrative fuel

  • Client demands that expose how little each side understands the other’s customers

  • Forced “unity” pushes from the owners (and sometimes a therapist) that backfire spectacularly 

Antagonist

Tribal office culture: ego, status, metric-worship vs relationship-worship, and the addictive need to win even when “winning” hurts the same company. 

Stakes

  • Business: lost clients, blown deals, public brand embarrassment

  • Personal: careers, promotions, romance-in-the-workplace complications, and a slow realization that they are stuck together

  • Top-line: if they cannot function as one company, the merger becomes a very expensive divorce for everyone except the couple 

Core Ensemble

  • Mike and Sarah: the loving owners trying to “blend the families”

  • Two rival team leads: one optimization, funnels, and scale; one relationship, craft, and retention

  • Two office managers: locked in a petty cold war for control of the floor

  • Client services crew: forced to translate between two client cultures and taking the damage from both sides

  • The therapist (recurring): mandatory couch time that drags private rivalries into the open 

Market Positioning

A modern workplace comedy about post-merger culture clash, built for meme-forward marketing and office-politics fans: The Office energy with Superstore ensemble friction, filtered through sales-versus-service warfare and “Slack culture.” 

Why Now

Workplace tribalism is louder than ever: metrics vs meaning, growth hacks vs trust, and meme-native communication replacing actual conflict resolution. This show turns that daily reality into weekly, shareable comedy. 

Frenemies

Not Enemies but Never Friends

Love is in the air. Well at least for Mike and Sarah it is. Two people who could not be more in love with each other. Unfortunately for their employees, that love doesn’t trickle down. Both Mike and Sarah own a recording company that used to compete very unpleasantly before the love boat sailed in. Sarah’s company was all about landing as many clients as possible. Get them in, get them signed, get them successful and off to the next client. Lean Six Sigma at its best. Mike’s company on the other hand was a boutique label focusing on the growth of their clients long term. Building relationships. One company cares about how many clients they have per year, while the other cares about how many years they keep their clients. Now since their marriage, the two companies are merged and it is very much like how it sounds. Two totally different families now blended like oil and water.

Mike and Sarah love each other and are wonderful throughout the entire series. But the co-workers who are used to competing with each other day in and day out, year in and year out, are now forced to work together. Once they were enemies, now they are Frenemies, like siblings force to get along.

Mostly taking place in the now joint office space, previously just Sarah’s company’s space (not quite large enough to fit all these huge personalities), with the occasional meetup at the coffee shop in the morning or the microbrewery on the weekends. With changing alliances to romance we learn life lessons about getting along with people you just hate. An all out comedy war with the occasional truce.

Skits

1. 1:1 conflicts between the teams members as one side is slick sales, funnels, and remarketing, while the other team is about building relationships, and understanding the client. So they sabotage each other to get more sales. Yes, they have seemed to have lost the fact they now work together.
2. Always play up modern office memes. I think there should be one meme per show that drives the narrative. Share this meme out to social to promote the show and give a visual anchor.
3. The two office managers constantly try to out-do and out-rank each other while always having to be deal with both sides of the aisle.
4. Sales teams trying to outdo each other.
5. Client service is where we get the client memes. Each side doesn’t understand the other side’s client base and what they want so there is always conflict in the vain of Fail Army.
6. The two owners are constantly trying team building exercises to bring them together. Let the memes begin.
7. And speaking of memes, they share them on Flack (Slack) all the time mocking their counterparts. These memes should be shared for real on social media to promote the show. It can almost be called Memes, Office Memes.
8. As competitive siblings fight so do they. With the mild interruption of what might resemble fond feelings.

9. Sarah and Mike hire a therapist to help work through their feelings and conflict so there is occasional breaks from the office for some mandatory couch time.

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